All eyes across the continent will be on UEFA HQ in Nyon later this morning for the Champions League draw, which you can watch streamed live at 11:00.
There is, of course, also the Europa League draw, but by the time that starts the assembled press pack will already be rushing to the phones.
The snow that has fallen recently has divided opinion as much as the prospect of seeing a UEFA suit methodically unrolling scraps of paper. Either you'll be filled to the brim with childish glee as the white balls are hurled around, or you'll be keeping a safe distance, cynically remarking on how overblown and futile the whole process is.
There will be a distinct lack of a giggling Charlize Theron when the draw begins, just the UEFA general secretary playing a straight bat.
On the plus side, it's a simple 16-team draw, so there will be no baffled murmuring when a ball is opened by the Hollywood glamourpuss to reveal 'E2'.
There is the potential for some tasty fixtures to be thrown up. We will all be reminded that Inter boss Jose Mourinho could face former club Chelsea, while David Beckham has predictably expressed his hope that LA Galaxy draw his old club Manchester United.
Hang on, that last bit wasn't quite right, but you get the picture.
However, it's just as likely that the three English teams still involved will share trips to Olympiacos, Stuttgart and CSKA Moscow between them. All potentially exciting prospects, but somewhat lacking that European X factor.
If you ask ED, we've already lucked out when it comes to shocks in this year's tournament. Liverpool AND Juventus crashing out? Who'd've thunk it?
The only real winners today will be Stelios Haji-Ioannou and Michael O'Leary, who will be rubbing their hands together as they await the Easyjet and Ryanair websites to crash under the weight of fans rushing to book their flights.
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Looking on wistfully as the main draw is played out will be fans of Liverpool. The moment the final name is read out will be a final, damning realisation that they are indeed not involved.
Still, there is the Europa League draw to be settled, and they will be joined in the draw by Everton and Fulham who, it's fair to say, are a lot happier about the prospect.
Also dancing with European football's maiden aunt are Valencia and Steve McClaren's Twente, so we can all look forward to another stream of quotes in his unique brand of pidgin English with a Dutch accent.
Be sure to follow all the 'action' here at 11:00 GMT.
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QUOTE OF THE DAY: "Wednesday was their day off and Robbie (Keane) told me they were going to Ireland to play golf. I had no problem with that. However, it is widely known that I do not approve of Christmas parties and I've always made it clear players should only drink in moderation. Whatever happened in Ireland, I do not accept it had any effect on the result against Wolves." - Spurs boss Harry Redknapp plays down the impact Tottenham's 'secret' Christmas party had on their performance against Wolves last weekend. They lost that match 1-0, before beating Man City 3-0 just a few days later. Go figure.
COMING UP: In an event that couldn't be further removed from the Swiss lair of European football's governing body, England are currently in bat on the third day of the first Test in South Africa RIGHT NOW. Follow our over-by-over coverage from Centurion here.