Social networking website Facebook have initiated a system which charges uses a fee on a sliding scale to send a message to celebrities and other people outside their circle of friends.
The trial scheme sees a fee of 71p being payable to send a standard message via the site to someone who has not accepted a friend request from the user.
The hope is that the cost would reduce spam, and a similar scheme has already begun on the US version of the site.
But the figure goes up depending on the popularity of the message’s recipient, and contacting renowned figures such as British Olympic diver Daley would set you back £10.68 per message.
Those who think over a tenner is an extortionate fee can at least chat with famous people on a more thrifty level: comedienne Miranda Hart, for example, is available for a chat in the minimum 71p range…
"This is still a test and these prices are not set in stone," Facebook said in a statement.
"The system of paying to message non-friends in their inbox is to prevent spam while acknowledging that sometimes you might want to hear from people outside your immediate social circle.
"We are testing a number of price points in the UK and other countries to establish the optimal fee that signals importance. Part of that test involves charging higher amounts for public figures, based on the number of followers they have,” the company added.