There's something about people taking iPads to sporting events that makes World of Sport irrationally annoyed.
Perhaps it's the way they blight centuries of tradition with a gleaming slab of technology; or maybe it's the modern obsession with recording events on camera instead of just watching and enjoying them.
So it was with some delight that we watched this incident from a kids' softball game.
The batter fouls off a pitch and manages to plant the ball square into a spectator's iPad.
However, it seems Apple had the last laugh - the man's expensively-acquired piece of kit survived the impact apparently unscathed.