World of Sport

SPOTY still somehow manages to matter

Mark Cavendish wins 2011 Sports Personality of the Year awardA glitzy venue, famous names, a live studio audience, a public vote and then the culminating moment: "And the winner is..."

No, it's not X-Factor - although you'd be forgiven for thinking so after the description - it's the BBC Sports Personality of the Year broadcast. The two grow eerily more similar every year. Actually, SPOTY is just X-Factor with balls. Close your eyes, and you might just be able to picture the likes of Louis Lineker and Tulisa Barker steering you through the event's proceedings, which drip with self-congratulation and celebrity.

Even the confused voting system of the two shows mirrors one another. What's supposed to count: the sport or the personality? For every time you hear that criticism, think of the words: "But it's supposed to be a singing contest!"

The format tends to frustrate the dedicated sports fan, but evidently plenty of people do like it. In 2010 the show attracted a peak audience of 12.6 million people — the highest numbers since the 2003 edition.

Dedicated, borderline obsessive sports fans are amply catered for via specialist sports subscription channels. Casual observers, meanwhile, will not lament the fact that the tennis round-up seems to focus inordinately on the BBC's jewel in the crown, Wimbledon.

It's a reality that the BBC have only a fraction of the rights they once had. They simply cannot show footage from half the events they used to.

But even if they could, what purpose would it really serve?

Until 1999 the event was known as the Sports Review of the Year. But what possible effective review of a year's sport could anyone hope for in a couple of hours? Covering a year's Premier League action in a couple of minutes? Then what? Test cricket to the four Majors of golf to the darts at the Lakeside and then back to Formula One?

The silliness of the event is thinly-disguised in the glitz and glamour, and the 'bigger every year' mentality. The 'humorous' moments inspire cringes rather than the next generation of sports stars. Last night's Coldplay choir was remarkable — but utterly inexplicable in the context of a sports review and awards show.

Beyond the fun-poking, Sports Personality of the Year is also a lightning rod for criticism. No women on the shortlist? "How could they?" squealed elements of the press, doing their best to sidestep the fact that the shortlist was drawn up following a vote by sports writers. Giving David Beckham a 'Lifetime Achievement Award' last year at 35 years of age? Didn't do the ratings any harm.

And that is, to some extent, the point. Despite all these limitations, somehow, SPOTY matters. This year's winner Mark Cavendish was a broadly popular choice (no great surprise given it was settled by a public vote, of course), and yet his moment of triumph is still the next day being furiously questioned in some quarters.

As they plan for next year's bigger and better bash, the BBC will be happy to note that the award still matters enough for that. A talking point. A bit like the X-Factor, really.

Mark Patterson - follow on Twitter @Mark_Eurosport

 

69 comments

  • H  •  London, England  •  5 months ago
    I think Mark Cavendish is a worthy winner but the nominators were a sexist bunch of TW@TS there are sportswomen who should have been nominated as well. same old impartial bbc.
    • Michael 5 months ago
      I don't think the problem is sexism of the sports writers it's the profile of female sports! Outside of the Olympic years you don't hear that much about women's sport. It's a pity really.
    • Edward 5 months ago
      You want to get your facts right. The BBC ask all the national newspapers for their nominations. The BBC then collate these results and puts up the top ten for the public to vote on. If you think the list was sexist then complain to the fleet street editors, that's where the blame lies.
      Incidentally; it the list had been all women would you be complaining?
  • Wʊbble the Huney Munster  •  Folkestone, England  •  5 months ago
    Should have been renamed Sports Performer of the Year a long time ago. How many winners have a personality? Even if they have a public personality we dont know their real personality. Anyway. I didnt watch the awards as never knew it was on as I dont watch TV much. Never heard of the winner till today either, so cant comment on his PERSONALITY!
    • ROBERT 5 months ago
      He's been arguably the best in his chosen field for the last 3 years, His stage finishes are often spectacular, and he always gives the journalists something to write about in his post-stage interviews. Maybe now Sky are sponsoring a major cycle team the profile of the sport will have grown, and you will have heard of him. Alternatively, maybe you think the sporting world begins and ends with Match of The Day...
    • DAVID 5 months ago
      If you don't watch TV then you won't know who many of them are will you!
  • teddy  •  London, England  •  5 months ago
    When they were introduced on stage the bloody music would'nt stop! Christ they looked embaressed, Tried toooooooooooo hard to be like a wonderful show. NOT.
  • m  •  London, England  •  5 months ago
    " furiously questioned in some quarters ". I don't know what this is supposed to mean, all I know is that Mark is worthy of the title, if you consider what he atchieved in 2011.

    Perhaps cycling doesn't have the glamour of F1, the " maradonas " of soccer, or the old boys club of cricket or rugby union, but forget the sport, it's the sportsman who count and Mark
    Cavendish ticked all the right boxes, Many thousand of sports fans also think so.

    John Ledgard
    • Pat 5 months ago
      Oh, he's a cyclist then.
    • winston 5 months ago
      well said, and because he doesnt earn no where near the money the bigger sports offer, hes a down to earth nice guy, unlike premiership footballers and f1 drivers.
    • KEVIN 5 months ago
      What did he achieve of any worth exactly?
  • Chris Bull  •  Bristol, England  •  5 months ago
    Mark who?
  • Charlie Brown  •  Manchester, England  •  5 months ago
    go cav the only proper contender and finally they got it right first time. looking forward to 2012 when you and the sky team take on the rest. it's going to be one of the most interesting years in cycling for a long time. i for one can't wait. happy christmas to team sky
    • winston 5 months ago
      agreed jamie, makes me want to get out on my bike right now, a lot of ignorant people dont realise what these guys put their bodies through, far more than a pansy footballer who seems to fall over all the time! man up!
    • KEVIN 5 months ago
      Yes but why would any other normal person care about how far or fast 'Cav' can ride his bike? There are a few sad fuc*wits out there creaming themselves over this non-event achievement. If 'Cav' had cured cancer I would be interested and give him fulsome praise. Sadly he has only ridden his bike far and fast and that doesn't change anything.
    • Peter Barusevicus 5 months ago
      i take it kevin that you have no life and take part in no forms of entertainment whatsoever
  • D  •  London, England  •  5 months ago
    just shows how bad sport on bbc is. how long before the tiddly wink and conker champions are nominated
  • andy  •  Farnborough, England  •  5 months ago
    bah humbug. sounds like mr patterson had a few quid on staussy.
  • MARK  •  London, England  •  5 months ago
    i stopped watching this rubbish about 20 years ago, do they need awarded they already get rewared in their sport
    • MARK 5 months ago
      iam in scotland
    • GEOF 5 months ago
      Dead right ! Especially when "professional footballers" were ALL paid £20 per week ! THEN, this "award" really meant something !! Now, it's just another "flash jolly on expense account" .
  • COLIN  •  London, England  •  5 months ago
    Unfortunately its TV again and sadly very little is worth watching. Ordinary people are celebraties it is just a total bore. Mark Cavendish is great though.
  • KEN  •  Liverpool, England  •  5 months ago
    'Still matters'? It's never mattered. An overblown, overhyped, extremely staid and boring event. The finale of which is decided by the type of people who decide such things - ie saddoes who can actually be arsed picking up the phone and voting for someone to win the meaningless bauble.
  • David  •  London, England  •  5 months ago
    I've stopped watching the programme as the voting system stinks. The whole idea of having a short list contradicts the idea of viwer choice. But by making it a phone in forces a short list. I can remember if the phone number was a premium line but if it was the BBc made the switch to generate money.
  • Sir Malan  •  Hull, England  •  5 months ago
    I used to enjoy it, maybe 10 years ago +, but it is so dull now. SO SO DULL. And Gary Linekar is even worse. Get him off TV. Scrap the programme, even the audience looks bored poo less....
  • Yahoo! Prints Lies  •  Orkney, Scotland  •  5 months ago
    What is the point in this? theres already too many events making the rich even richer and the poor even poorer. isnt the fact that you have done well in your own sport reward enough?
  • Turbulent1  •  5 months ago
    As irrelevant as ever !
  • Girosnooty  •  5 months ago
    Annual driveL from the BBC I stopped watching when women with clever horses won instead of proper people . Phil Taylor will never win he is on SKY . Mind you he has only been world champion 16 times If snooker is a sport so is darts but thats on BBC
  • A Yahoo! User  •  5 months ago
    SPOTY will have the winner of the sports celebs sack race next year.
  • thunderingsurf2  •  London, England  •  5 months ago
    its a wonder theres not crys of racism as he wasnt black.
  • danny b  •  Madrid, Spain  •  5 months ago
    A least it wasnt a golfer or a footballer (overpaid primadonnars) but where the hell are the wonderfull sporting women we have in this country, not a mention, utter disgrace
  • ron rafferty  •  5 months ago
    I wonder how many of the critics on this blog are into the celebrity culture or have a favourite pop star or actor.Lighten up it's just froth but why not.I would rather the likes of Mark Cavendish get some public recognition than someone like Katie Price.

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