If you are a fan of Major League Baseball's Milwaukee Brewers, it has not been a great year for you.
They are bottom of their division, have no hope of reaching the play-offs and have now seen their best player, Ryan Braun, suspended for the final 65 games of the season (there are 162 games in a baseball season) after being implicated in a doping scandal.
So how do you keep fans coming to the ground under such circumstances?
Well, how about plying them with free booze and hot dogs?
As an apology for the general misery of being Brewers fans, the club (or franchise as we are obliged to call them) are to offer a $10 voucher to every fan attending a match in August that can be used at any of the stadium's concession stands.
Our friends at Yahoo! Sports have crunched the numbers and if the Brewers get their expected average crowd of 30,000 fans at each of their 12 home matches during the month that will mean the promotion will cost them $3.6 million (£2.5m)
Why is this number significant? Well it is more than the $3.1m (£2.02m) they were due to pay Braun had he not been suspended for the rest of the year.
So effectively they are returning Braun's remaining salary, with interest, to the fans in the form of beer and hot dogs.
And it is not just any old hot dogs either: one of the Eurosport-Yahoo! team has visited the team's Miller Park stadium and came back with rave reviews of the ground's hot dogs (as well as a bulging waistline).
"In Miller Park you definitely know you are in the cheese state of the US," he noted. "Everything is served with lashings of cheese - but that is not necessarily a bad thing."
One of their more popular 'Dawgs' is the one below known as 'The Beast' – a grilled bratwurst cut in half and stuffed with a grilled hot dog and then wrapped in bacon served on a pretzel roll with grilled onions and sauerkraut.
Although you will only have $1 change from your $10 voucher if you go for that bad boy – which you can then drown in the 'secret stadium sauce' – this making you hungry?
The team owner Mark Attanasio said of the promotion: "This has been a challenging season for all of us, but the one thing that has never wavered has been the tremendous support we have received from fans who love the Brewers.
"We wanted to do something meaningful to show our appreciation, and we will strive to provide the best fan experience possible.
"Vouchers may be combined (meaning that fans attending with friends and family members, or those attending multiple games, can combine the vouchers for larger purchases) and used at any remaining 2013 home game."
This whole story would be like if Manchester United decided to spend Rio Ferdinand's salary during his eight mouth ban for missing a drugs test in 2004 on prawn sandwiches and Dom Perignon for their supporters.
Although we are not sure whether a $10 (£6.53) voucher would have covered that.