Football legend Ray Wilkins has inadvertently sparked a
global cult after his commentary during a Champions League match become a
worldwide hit on social networking site Twitter.
The former Manchester United and England star was working as
a TV commentator on Tuesday's Real Madrid v Tottenham clash, and repeatedly implored
players to "Stay on your feet" whenever they went into tackles.
So often did he use the phrase, in fact, that millions of television
viewers began laughing at his one-dimensional analysis - and the phrase began
trending on Twitter as it was repeated over and over around the world.
The momentum surrounding the memorable nugget of wisdom increased still further when Rio Ferdinand knowingly used it in his post-match interview following Wednesday's Chelsea v Manchester United clash, with the United defender also tweeting it to his many followers.
Now, the phrase has been picked up as a life mantra
throughout the Twittersphere, with mickey-taking videos springing up across Youtube
and thousands of "Stay on your feet" t-shirts being snapped up by fans
getting in on the act.
Wilkins was fired from his job as Chelsea's assistant
manager earlier this season, and has been looking for a new full-time role ever
since; on this evidence, he looks the ideal man to become a lifestyle guru and
international trend setter.