Tue Oct 28 08:56AM
Four years ago, FIFA chief Sepp Blatter unveiled his plan to popularise women's football - hotpants.
"Let the women play in more feminine clothes like they do in volleyball," he drooled.
"They could, for example, have tighter shorts. Female players are pretty, if you excuse me for saying so."
Until that moment, Early Doors had only ever associated tight shorts with football in the late 1980s, which was anything but sexy.
Since Blatter's remarks, ED has never been able to watch old footage of Stuart Pearce's thunder thighs smashing home a free-kick in the same light.
Surprisingly, the women's game did not take kindly to his remarks, and has largely resisted the temptation to take the field wearing nothing but body paint and strategically-located tassels.
That hasn't stopped Blatter showing his face at the Women's Under-17 World Cup - now showing on Eurosport (corporate brownie point).
While the female gender stubbornly refuses to turn its sport into a peep show to gain popularity, Major League Soccer would appear to have no such qualms.
Recognising the power of sex, MLS has focused its recruitment drive exclusively on players who have got their crackers out in underwear adverts.
David Beckham's Armani ad provoked fevered debate over whether his package had been digitally enhanced.
Victoria claimed it had not, and lived up to her Posh reputation by daintily declaring: '"He does have a huge one, though. He does. You can see it in the advert. It is all his."
Now Freddie Ljungberg is on the verge of signing for the Seattle Sounders. The Swede was a decent player in the dim-and-distant past.
In 2002 Arsenal managed to win the league after scoring the same goal in 23 consecutive matches - Ljungberg cutting in from the wing to finish from a Dennis Bergkamp through ball.
Now Freddie is only known for his novel approach to shoplifting courgettes but his sex appeal should be enough to stir a bit of interest from Seattle's caffeine-fuelled female population.
In the run-up to the 2006 World Cup, unsuspecting tramps had to share their bus shelter with Gennaro Gattuso's testicles as the Italian squad took part in a staggeringly oily Dolce and Gabbana advert.
So don't be surprised if Beckham returns to Los Angeles with Gattuso stowed away in his hand luggage - or indeed Fabio Cannavaro, Gianluca Zambrotta, Andrea Pirlo or Manuele Blasi.
Based on the state of Jermain Defoe's briefs (pictured above), Spurs will face minimal competition from across the pond when they re-sign him from Portsmouth.
- - -
Once upon a time, footballers used to kiss the badge of their shirt as a sign of loyalty. It was a genuine show of love for their club and of empathy with the fans.
Early Doors cannot remember exactly when that time was, but it must have been long ago, when more than half a dozen players spent their entire careers at the same club.
A time when an England international like Steve Bull never played in the top flight because he only wished to do so with Wolverhampton Wanderers.
Nowadays, the gesture is no longer meant to show the unbreakable bond between the player and his adoring public. It exists merely to wind up the other lot.
Wayne Rooney kissed his Manchester United badge on Saturday after copping no end of stick from Everton fans. The same ones to whom he proudly displayed his 'Once a blue always a blue' t-shirt a few years ago.
He was wisely substituted before a full-scale riot broke out and narrowly avoided an FA charge.
Meanwhile over in Sunderland, Joey Barton reacted to a hail of abuse, plastic bottles and coins by planting a smacker on the badge of his Newcastle training top. Cue pandemonium.
Even when a one-club man like Gary Neville kisses his badge (although ED doubts he would have been so loyal if he had started at Bury) it is directed not at Manchester United's fans, but Liverpool's.
- - -
Is there no way Sir Allen Stanford can be persuaded to make a bid for Newcastle United?
Stanford appears to have turned cricket into a real-life version of Indecent Proposal. He will pay England $20 million if they can win a Twenty20 games against a West Indies B team on Saturday.
In return, he gets to canoodle with their WAGs during matches.
Stanford bounced wicketkeeper Matthew Prior's pregnant wife Emily on his knee during England's game against Middlesex, with Alastair Cook's missus in close attendance.
The pictures were beamed around the ground on the big screen while England were fielding, perhaps contributing to a string of dropped catches that David James could have held.
According to Stuart Broad: "Matt had a bit of a shocked look on his face, especially as his wife is pregnant."
ED would die a happy blog if it could see Stanford in the crowd at a Premier League game with Michael Owen's wife sitting on his lap.
- - -
QUOTE OF THE DAY: "Whatever John is doing, it seems to be working for him! We all motivate ourselves in different ways. Maybe that is his way!" Stiliyan Petrov considers popping down to Spearmint Rhino after John Carew's fine for visiting to a lap-dancing club prefaced a brilliant performance against Wigan.
FOREIGN VIEW: Feel the wrath of Jose! Gazzetta dello Sport claims Mourinho has had enough of Internazionale's night owl Adriano and has banished him from the first team along with Julio Cruz.
COMING UP: Premier League football on a Tuesday - what a treat. Newcastle take on West Bromwich Albion in a relegation six-pointer. Not interested? Remember - Joey Barton is involved and he's likely to do something ridiculous.
bad joke day-
why was bin laden chasing the ball? it was a rebound!!
dont hate me 
good morning all did u miss me, it's good to be back!!!! any news??
1 - don't get it sorry
zzzzzzzz
Good Morning All!
Is it now time to put the team badge on the team underwear ??? Then debate who will kiss the badge in front of the fans.!!!
1- EH?
morning
Morning Johnny I missed you how was the weekend?? Sorry about last night I had Martydom on cause I was playing headquarters and it rocks but its not so cool in Hardcore Team Deathmatch I didnt have time to change my class.
Mornin all. Never got a chance to congratulate Liverpool yesterday. They were great v Chelsea. Benitez is the best tactician in the EPL. Maybe Liverpool will seriously challenge this year - lets wait til January.
I almost forgot @#$% article ED
Morning Mick
Morning Bobo 
A badge kissin mornin to all fellow super reds
Kgh_r - Your gratitude is much appreciated
Mornin sweet Anne I have had a Gok make over just for you 
That's ok Anne. I was in auto-pilot mode last night after a knackering 4 hour drive home..
Is there finally peace here now after last week????
Like the makeover fbf!!!!!
Yep good on ya Bob the mighty pool have (on paper) a fairly easy Nov fixture list so hopefully be able to keep it going
I not really sure about it you look a bit backstreet boyish
Stevie Gerrard
Gerrard,
He Blasts them from 40 yards,
He Big and hes f@cking hard,
Stevie Gerrard
Gerrard,
Stevie Gerrard
Gerrard,
He Kisses the badge on his chest,
He has proven he is one of the best,
Stevie Gerrard
Gerrard.
morning all,
I reckon newcastle will take the spoils tonight. It must be kinnears magic touch.
Anne's hot!
Cheers Johnny tho 'er in doors thinks I should be hippin and hoppin and getting back together with blokes I can't stand any more... whats up with that?
Comment 1. Eh??????
Morning Jay. Hope your right mate
Morning Jude how are you buddie?
morning mick - how goes it?
Morning Jay 
Actually Anne I was going more for Five
There ain't no problems that we can't fix
Cos we can do it in the mix
Now if your man gives you trouble
We'll be there on the double
Guaranteed we'll be hittin' for six
If ya getting down baby
I want it now baby
Come and get it on baby
I want it now baby
spamming attention seekers suck!
morning anne 
Im good thanks Jude for a Tuesday
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