Team GB fell to a 21-7 defeat against heavily-fancied Serbia, and although the score may look uncomfortable on the surface, the Brits can take many positives as they find their feet in the Olympics.
Despite being heavily tipped to secure a medal in the competition, the Serbs initially struggled against a determined Team GB side, the youngest in London.
He said: “The first two quarters were really good against the European champions. Unfortunately we don't have that much experience, but with more time we will be able to offer much better performances.
“They (Serbia) are much older and stronger; in the second half they controlled the game. We learn from every game and the boys try hard, day by day, to improve their level.”
Great Britain ended an impressive first quarter tied at 3-3 after Adam Scholefield opened his side’s account and two goals from captain Craig Figes, including a stunning long range effort, kept the scores level.
But the more experienced Serbs, and Filip Filipovic, took control of the second period as goals from Rob Parker and Ciaran James were all Team GB could manage as the game entered the halfway stage at 10-5.
The young Brits began their fight back with another goal from the impressive James but had no answer to the dominant Serbs, who hit six without reply as their superiority took its toll on the scoreboard.
The third quarter ended 16-6 and Prince William cheered from the stands as Figes secured his hat-trick after the restart, but Team GB’s resistance wasn’t enough as the Serbs finished strongly.
And 21-year-old driver James was full of praise for the raucous home crowd as his side continue their steep learning curve following Sunday’s 13-4 opening defeat to Romania.
“The support we have is amazing, the best game I've played in. I can't praise them enough,” said James, who faces USA next before games against Montenegro and reigning champions Hungary.
“We came out strong, but we made silly mistakes in defence. We lost concentration. They've got some big guys and it showed.”