To go back to your post a couple of replies ago DSteer. Improving the infrastructure in the area makes complete sense and Liverpool City Council want it too.
Hotels can be very busy if you add conference centres and room for buusinesses to grow in the area. Shops are open all year rather than just on match days. bars, pubs restaurants etc. all attract trade right throughout the year. If you get the area right then people will visit even if it's locals popping out for a pint of milk.
The downside (or perhaps it needs to be added to the thinking process) is the UK's current fascination with these big out of town shopping estates and supermarkets rather than the High Street. Come to think of it. Build one of these around Anfield and the place will be nuts all year round!!!