In this March 26, 2014 file photo, Indiana Pacers forward Paul George, reacts after scoring against in the Miami Heat during the second half of an NBA basketball game in Indianapolis. George has the pedigree to make it big in the NBA. He's been to the last two All-Star games, was rewarded with a max contract in September and at age 23 still has plenty of upside. But the question remains: Can one of the league's brightest young stars in one of the league's smallest cities still make it big in the marketing business

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